Website design and SEO blog.
Practical notes on website design, custom WordPress, SEO and bilingual websites, written for service businesses and the agencies that serve them.
Latest articles
How to tell if your website is working: measure enquiries, not page views
Traffic is easy to report and easy to misread. Here is how to set up Google Analytics and Search Console so you can see the number that matters: enquiries from…
StackMIME · 2 min readYour homepage is a decision gate: what visitors need to see in the first ten seconds
Visitors decide in seconds whether to stay. A homepage that says what you do, who it is for and what to do next turns more of those seconds into enquiries.
StackMIME · 2 min readThe WordPress maintenance checklist: what to check every week, month and year
A website is not finished on launch day. This is the practical checklist we use to keep WordPress sites fast, secure and bringing in enquiries long after they go live.
StackMIME · 2 min readAll articles
Recruitment agency websites: stop losing candidates between the job ad and the apply button
Many good candidates find your roles and never apply. Usually the reason is the website: slow job search, long forms and a journey that…
2 min read
Skip bin hire websites: how to win local searches and turn visitors into quote requests
People looking for a skip bin want three answers fast: do you deliver here, which size do I need, and what will it cost?…
2 min read
Your consultancy website is not a brochure: what buyers need to see before they book a call
Buyers of professional services decide whether to call you before they ever speak to you. Here is what a consultancy website needs so that…
2 min read
Custom WordPress theme or page builder? What really changes for speed, editing and ownership
Page builders are quick to start and slow to live with. A custom WordPress theme takes more care up front and pays it back…
2 min read
Arabic SEO is not translation: how to build a bilingual website that ranks in both languages
A translated page is not an Arabic page. Ranking in Arabic takes its own keywords, its own titles, right-to-left design and a clear pairing…
2 min read
How to redesign a website without losing your Google rankings
A new design should not cost you the traffic your current site has earned. Here is the five-step process we follow on every redesign:…
3 min read